Much like Paul Rhoads, it's a homecoming for new head coach Kliff Kingsbury as he returns to Lubbock to take over his alma matter.
"You attack each and every day, and say, how can I make this program better? The first couple days on the job, you sit in your office, and say what do I do next? But it's been amazing...the reception we've had here at Texas Tech and watching the fans get behind this movement has been awesome," said Kingsbury.
The hire of the 33 year old brings a much-needed youthful energy to the program that has created quite the excitement around the Red Raiders' program.
"The biggest thing he has brought, is team unity. He teaches us to rely on each other...he doesn't like individuals," said receiver Eric Ward.
Much like he did last season with Heisman winner Johnny Manziel and his old playing days, expect the Red Raiders to air it out plenty.
"Spread offenses are spread offenses, but I think this one is different because it allows for more options," said Ward.
Seven starters return on the defensive side of the ball, but the biggest challenge could be the players getting acquainted with their 5th defensive coordinator in 5 seasons.
"You just have to have blind faith...your coaches are going to come in and they're going to want the best for you and the university, so you just have to trust that they are going to put you in the best position to be successful," said defensive end Kerry Hyder.